Performance Marketing Executive (Onsite, Faisalabad, PKR Salary)

About the position

Requirements: 2–4 years of hands-on experience in performance marketing, with a strong focus on paid advertising. Proven expertise in managing and optimizing campaigns on Google Ads and Meta Ads (Facebook and Instagram). Solid understanding of audience targeting, segmentation, and behavior within the UK market. Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions. Demonstrated ability to optimize campaigns for performance metrics such as CTR, conversions, and ROI. Experience in budget management, bid strategies, and performance scaling techniques. Proficiency in using analytics and reporting tools to track and measure campaign effectiveness. Strong attention to detail and a results-oriented approach to campaign management. Good communication skills for internal coordination and reporting. Prior experience working with clients in the furniture industry. Responsibilities: Plan, execute, and continuously optimize performance marketing campaigns across Google Ads and Meta platforms (Facebook and Instagram). Develop and implement targeted campaign strategies specifically tailored for the UK market. Monitor campaign performance, budgets, and key metrics to ensure optimal return on investment (ROI). Conduct in-depth performance analysis to identify areas of improvement and implement optimization strategies. Perform A/B testing on ad creatives, audiences, and bidding strategies to enhance campaign effectiveness. Scale high-performing campaigns while maintaining efficiency and cost control. Prepare regular performance reports with actionable insights and recommendations. Stay up to date with platform updates, industry trends, and best practices in digital advertising. Collaborate with internal teams (creative, content, and strategy) to align campaigns with overall marketing objectives. Work Schedule: 12 PM - 9 PM

Place of work