Area Sales Manager- Kano, Katsina, Yola, Damaturu, Maiduguri, Sokoto

About the position

Our client, a Leading FMCG Manufacturing company, is seeking to hire qualified candidates for the below position

Job Title: Area Sales Manager
Location: Kano, Katsina, Yola, Damaturu, Maiduguri, Sokoto
Experience: 4-8 years
Industry: FMCG (Fast-Moving Consumer Goods)
Specialization: Biscuits and Sweets Sales

We are seeking an ambitious and results-oriented Area Sales Manager with 4-8 years of FMCG sales experience to manage and expand our presence in the northern region, including Kano, Katsina, Yola, Damaturu, Maiduguri, and Sokoto. The ideal candidate will have a strong background in biscuits and sweets sales, and will be responsible for driving sales growth, managing distribution channels, and leading a team of sales representatives to achieve business objectives.

Key Responsibilities:

• Develop and implement sales strategies to achieve revenue targets in the assigned region (Kano, Katsina, Yola, Damaturu, Maiduguri, Sokoto).
• Manage and expand the distribution network, ensuring products are available in key retail outlets and market segments.
• Build and maintain strong relationships with key distributors, retailers, and customers to enhance brand visibility and increase market share.
• Monitor and analyze sales performance, market trends, and competitor activities to identify new business opportunities.
• Lead, train, and motivate the sales team to ensure high performance and achieve sales targets.
• Prepare and present regular sales reports, forecasts, and business updates to senior management.
• Ensure proper execution of sales promotional activities and campaigns.
• Monitor and manage stock levels to ensure timely and effective product delivery to customers.
• Ensure adherence to company policies, procedures, and standards in all sales activities.
• Resolve any customer complaints or issues in a professional and efficient manner.

Qualifications and Requirements:

• A minimum of 4-8 years of FMCG sales experience, with a strong focus on biscuits and sweets sales.
• Proven track record of achieving sales targets and managing sales teams effectively.
• In-depth knowledge of the northern Nigerian market, including Kano, Katsina, Yola, Damaturu, Maiduguri, and Sokoto regions.
• Strong negotiation, communication, and interpersonal skills.
• Ability to build and maintain long-term customer relationships.
• Highly self-motivated with excellent time management and organizational skills.
• Bachelors degree in Business, Marketing, or related field is preferred.
• A deep understanding of FMCG products, distribution channels, and retail dynamics.

Qualified and interested candidates should send cvs to careers@worknigeria.com using the job title as the email subject

Place of work