SEO/GEO Content Writer

About the position

We are hiring a Search Content Producer to operationalise our content engine and strengthen our digital authority across markets. This role sits under a growth and demand generation mandate, supporting SEO/GEO/AEO execution, content production, and internal brand tasks. If you’re an early-career marketer with strong writing skills, digital curiosity, and a knack for producing clear, high-quality content, this role is built for you. Role Purpose This role keeps our content ecosystem running smoothly by focusing on: Content production & publishing Search-aligned content optimisation Content operations & library management Digital hygiene and CMS updates You will be the engine that keeps content moving: drafting, publishing, organising, and optimising. Key Responsibilities 1. Content Production & Editorial Support Execute against briefs set by the Global Marketing Lead. Build and maintain content libraries (pull quotes, snippets, evergreen assets) Manage the content asset repository and metadata; maintain catalogues and tracking sheets Publish content on CMS platforms (WordPress; potential future systems)2 SEO/GEO Support Support search visibility and improve content performance across markets. Write or optimise website copy aligned to briefs and SEO/AEO/GEO recommendations Perform on-page optimisation tasks: Title tags, meta descriptions Alt text, headers, interlinking Update FAQ pages, landing pages, and structured data elements Support GEO and AEO surfaces: submissions, external profiles, syndication Manage basic YouTube SEO: titles, descriptions, tagging, interlinking Maintain WordPress pages: client logos, testimonials, author bios, navigation hygiene Must-Have Skills Excellent communications and written language skills Strong writing, editorial instincts and judgement Basic understanding of SEO principles (especially content-led SEO) Comfortable working with WordPress or similar CMS platforms Highly organised, with strong attention to detail and a basic understanding of project management, including tools such as Asana Ability to manage multiple content pipelines with consistency Research-oriented, able to summarise information into usable content inputs Ability to manage multiple tasks and operate in a fast-paced environment Understanding of the importance of communications and the ability to work with multiple stakeholders Flexible, can-do positive attitude Nice-to-Have Experience with AI-assisted content workflows Familiarity with schema, structured data, and YouTube optimisation Exposure to GEO/AEO concepts or multilingual markets Success in This Role Looks Like Faster turnaround for content drafts and publishing Clean, updated, and SEO-optimised web presence Up-to-date content libraries and content assets Improved search visibility for priority entities, pages, and surfaces Operational stability even during high-volume campaign cycles