Director of AI Transformation

About the position

We are looking for a Director of AI Transformation to join our AI department and work exclusively with our Public Relations team. This role is dedicated to transforming the way our PR team operates — identifying manual, repetitive workflows and building smart, scalable automations using AI tools and no-code/low-code solutions. The goal is simple: reduce operational workload, increase efficiency, and enable the team to focus on strategic, high-impact work instead of manual coordination tasks. What You’ll Do: Audit and map existing PR operational workflows Identify repetitive/manual processes that can be automated Design, build and implement AI-driven automations, agents and systems to support outreach, reporting, media tracking, and account coordination processes Create structured workflows that reduce dependency on manual tasks Train and support the PR team in adopting new AI-powered processes Continuously improve and optimize systems based on performance and team feedback Measure impact (time saved, error reduction, output increase) What We’re Looking For: Entrepreneurial mindset with a passion for building AI products and agents. 3+ years of experience in AI automation, operations optimization, or process design Hands-on experience building automations with AI (Cursor, Claude code etc.) and workflow tools (Zapier, Make,N8N, Airtable, APIs, etc.) Strong understanding of operational workflows Ability to translate business needs into technical solutions Analytical mindset with strong problem-solving skills Experience working closely with non-technical teams Experience in an agency and/or PR environment - a big advantage Excellent communication skills and ownership mentality